Empowering the end user and those considering a career in digital media

You either love it or hate it

leave a comment »

After making an agreement with my siblings to never move abroad, my brother chose to emigrate to Spain. At one time this would have been horiffic news but in actuality, we stay in touch as much as I do with the other siblings. Thank you social media.

I would like to give particular thanks to Skype and it’s iPhone app. This means my brother and I can message each other any time of day and when I get home we see each other face to face on the web cam. That’s more than I get from the northern brother!

So, why is skype only worth $2.75 billion? Alright, that’s a lot of cash but nowhere near what certain social networks are going for.

Facebook has just been valued at an estimated $9.5 billion. That’s a lot of bread for not a lot of work. Skype allows people to truly connect, Facebook allows people to boast about what they had for breakfast.

When formulating a social media campaign for clients, it’s clear we’re overlooking a crucial factor: people want to boast more than they want to interact. I just wish I had Marmite as a client!


Written by sociauxanswers

November 20, 2009 at 8:01 pm

Posted in Uncategorized

Tagged with , ,

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: